iPhone 6: Top 10 features Apple must release to combat Android assault

The Android army is assembled. Samsung's Galaxy S5, the HTC One M8 and the Sony Xperia Z2 are all on the market and taking Google's platform forward in its escalating battle with Apple for smartphone glory.
All eyes are now on Apple to fight back with its iPhone 6, due to be unveiled in a few months. The iPhone remains the firm's key product, as its latest financials showed that while iPad sales fell notably, the iPhone was its key income-generator, with a whopping 43.7 million sold.

So, the pressure on the iPhone 6 to continue this trend is strong. To ensure the device meets these expectations and has fans queueing around the block for days (and nights) on end, the V3 team has put together a handy checklist of features we think the firm must include if it is to withstand the Android assault.

10. Toughened device with IP certification standards
Panasonic 5in Toughpad AndroidHow many times have you seen someone using an iPhone with the screen cracked like crazy paving, obviously the result of some accident? This seems to be a fairly common sight, so one of the things we would like to see in the next iPhone is a tougher screen. Corning Gorilla Glass or an equivalent would do the job nicely.

Come to think of it, Apple could toughen the entire device, as many other phone makers have been doing recently.

You wouldn't have to go as far as Panasonic's chunky Toughpad (pictured), but perhaps a magnesium alloy frame and something close to IP65 rating against dust and water wouldn't go amiss. If Sony and Samsung can do it without ruining the design and appeal of their devices, there is no reason Apple can't do similar.
This would (hopefully) mean fewer embarrassing returns to the Apple shop with a bashed and broken device.

9. Face down the competition in the design stakes
HTC One M8 backApple has always held the crown when it comes to design, but rivals such as HTC, Sony and Samsung have started to up their game when it comes to the look and feel of their devices.

The HTC One M8, for example (pictured), is one of the nicest devices we’ve used and no doubt could turn the heads of those that want to show off something sleek and shiny in the boardroom or the pub.

However, with the esteemed Sir Jony Ive at the helm, Apple rarely lets its fans down with cool, eye-catching designs that always appeal to the fashion conscious, without impacting the phone’s usability (well, except for Antennagate.)

8. Join the party with NFC support
visapaywavesamsungNear-field communication (NFC) is an increasingly common and useful technology. It allows users to quickly share a contact or file with a friend simply by tapping smartphones, or pay for goods by touching the phone to a reader (pictured).

But, despite its obvious perks Apple has so far refused to add  NFC to any of its iPhones. This is not lost on many existing fans of the Californian firm, who find that while AirPlay is nifty, it's not a patch on the established NFC standard.

To keep up in the ever-evolving mobile space we hope Apple adds NFC to its next iPhone.

7. Better battery
Battery life is an important factor for many smartphone usersPerhaps the most in-demand feature among current iPhone users is a beefier battery, with Apple’s current handsets – including both the iPhone 5C and iPhone 5S – struggling to make it through an entire day.

Competition is heating up in the battery life space, too. Samsung’s Galaxy S5, for example, features a battery-saving mode that means when it drains to 10 percent, the phone enters a mode that preserves the battery for another 24 hours.

Other flagship smartphones continue to outperform the iPhone when it comes to battery life too, including the Sony Xperia Z2 and HTC One M8, which we found easily breezed through a day of heavy usage.
There is speculation that Apple will be releasing two larger iPhones this year, so the firm could well offer more room for a bigger battery.


6. Further convergence between Mac OS X and iOS 
Apple MacBook Air vs iPad 2 full size comparison Thanks to trends such as cloud computing and the Internet of Things (IoT), software vendors are racing to bridge the gap between their respective mobile and desktop operating systems.

By doing so, companies can not only reduce their  development costs, but also increase the number of services running within their ecosystem to make life easier for itself and third-party developers.

At the moment Canonical is technically the closest to achieving this goal with its Linux-based Ubuntu OS. However, bigger players such as Google are quickly catching up. Google's been working to converge its Chrome OS and Android operating systems by creating new cloud and web-based enterprise applications that can run on both operating systems for years now and as a result has won over numerous big-name businesses – including fashion house All Saints within the UK.

While Apple has made some progress to increase integration between its Mac OS and iOS operating systems using its iCloud service, so far it is still lagging behind Google in the race to create a fully converged ecosystem. As a result, we're thinking Apple's going to have to work hard to catch up with its next iPhone if it wants survive the forthcoming IoT revolution.

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